Explore the beauty of the LLyn Peninsula in North Wales with Total Boat Sales, your premier boat centre nestled near Abersoch in Pwllheli. Discover an extensive range of both new and pre-owned Ribs, Sports Boats, and Day Fishing Boats, complemented by our hassle-free brokerage service.

As authorised dealers for renowned brands such as BRIG RIBs, IRON Boats, Selva Marine, Fliteboard efoils, and SBS Trailers, we provide a diverse selection to suit every water enthusiast’s needs. Additionally, we’re proud to be fully-trained service agents for Suzuki Outboard Engines, ensuring top-notch maintenance and support.

Count on Total Boat Sales for unparalleled customer service and assistance. We’re passionate about ensuring your confidence in every purchase, offering invaluable guidance on boat acquisition, usage, and maintenance.

We recognise the significance of having your boat ready for leisurely adventures. That’s why we’re dedicated to ensuring your vessel operates seamlessly when you’re ready to hit the water, enabling you to maximise your leisure time.

Driven by a desire to provide the best service.

Total Boat Sales does things differently. In keeping with the high quality brands we represent, our customer service after sales support is what sets us apart. We have repeat clients over many years through different models, people from all walks of life who are happy to refer their friends.

Total Boat Sales delivers the brands, value and client-focused advice we are renowned for.

With over 20 years experience in this sector and as passionate boaters ourselves, we provide you with the knowledge you need to make an educated decision in choosing the boat that is right for your lifestyle.

  • Stress-free finance department.
  • Great selection of popular boats.
  • Maintain your boat to stay safe on the water
  • We offer a wide range of boat services.


Whether buying or selling, we offer a comprehensive marine broker service. Through our digital first approach, unrivalled national database and marketing strategies tailored for each and every vessel, we offer sellers greater visibility for their boat, directly to the most relevant buyers, making us the preferred marine brokers.

We are authorised dealers for BRIG RIBs,  Selva Marine, Fjordstar RIBs, Ibiza Foils,  Latrex Wellcraft Boats. Our boats are delivered fully-registered with all requirements completed. We’ll deliver your boat wherever you are.

Through our strength as a sales agent we pride ourselves on finding the right boat for each and every buyer to suit their lifestyle and needs.

Contact us and let us do the work for you



Daniel Wilde
After completing a Degree in Marine Business Management at Southampton Solent University in 2001, Daniel moved to Australia where he was the Marketing Manager for the Boating Industry Association and later Marine Manager of boatsales.com.au - Australias No.1 Marine marketplace.
Emyr 'Pugsy' Hughes
With over 30 years experience as a marine engineer and ex RNLI crew member Pugsy looks after the mechanical side of the business. He is fully trained on all major brands and can service/repair most types of outboard/inboard engines. He also pride himself on providing a service that meets the highest of expectations.
Sonia Russell
Sonia runs and maintains the slipway, crucial to getting clients onto the water and an invaluable point of entry in an almost saturated launching market